The Experience, an interdenominational gospel concert that has become famous as Africa’s largest gospel music concert, returns with a hybrid version that will be live-streamed to attendees across the world from The Rock Cathedral in Lagos on Friday, December 3, 2021.
The concert, held annually in Lagos, Nigeria, is convened and hosted by Pastor Paul Adefarasin of the House on the Rock Church. The Architecture graduate from the University of Miami, Florida, USA, was recently named Best of Africa Most Influential Personality of the Year 2021 by Forbes.
When the COVID-19 pandemic shuttered the world in March 2020, many didn’t know it was setting the stage for a new normal. Despite the disruption of 2020, The Experience still offered a concert in a hybrid version that ensured the event was hosted for 15 unbroken years. The 2021 event is the 16th edition.
With rising concerns over the new Omicron variant of COVID-19, organisers are holding steady with plans to keep the concert open to attendees in different parts of the world via online streaming platforms – YouTube, Facebook, satellite and terrestrial TV stations.
Since debuting in 2006, The Experience has grown to become Africa’s most popular gospel music concert offering music stars from different parts of the world an opportunity to be seen and heard by a diverse global audience from Nigeria with the sixth-largest Christian population in the world, according to a 2019 report by Pew Research.
While the influence of American gospel music has continued to dwindle in Africa in the last decade as the preference for indigenous artistes continue to soar, The Experience has served as the major platform sustaining the relevance of the foreign artistes in Africa.
This is why the likes of Don Moen, Donnie McClurkin, Travis Greene, and other American gospel artistes whose popularity has continued to wane in Africa in the last decade see The Experience as the most promising platform to connect with their largest black fanbase in the world.
A lineup of artistes ministering this year are, Dunsin Oyekan, Tim Godfrey, Nathaniel Bassey, Eben, Sinach, Mercy Chinwo, Travis Greene, William McDowell, Donnie McClurkin, Chevelle Franklyn, Lagos Metropolitan Gospel Choir (LMGC), Don Moen.
Also, ministering are The Planetshakers, Maverick City (Chandler Moore), Sidney Mohede, Sheldon Bangera, Ana Paula Valadao Bessa, Nokwe the Poet.
The Tafawa-Balewa Square, where Nigeria celebrated its independence on October 1, 1960, hosted the first 14 editions of the concert from 2006 to 2019 before the COVID-19 disruption. This year’s event will now hold at The Rock Cathedral in Lekki, Lagos.
Attendance at the concert has remained free in 16 years, but this year’s event requires registration to control the audience at the venue while others can sit at home and watch.
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Source: TheNet