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Ayeni Adekunle, the Convener of NECLive, one of Africa’s biggest gatherings of entertainment and creative industry professionals, has said the conference will continue with its mission of being at the forefront of conversations around moving the entertainment industry forward and maximising its potentials.
To achieve this, Ayeni said the conference would continue to engage relevant stakeholders in discussions that will set the tone for the future of the industry and our continent as a whole.
The ninth edition of NECLive will hold on Wednesday, April 27, 2022, ID Africa announced on Tuesday, February 8, 2022.
Speaking on the ninth edition of the conference, Ayeni said “In the past two years, we’ve seen how powerful entertainment and pop culture can be in influencing social change and driving narratives. NECLive has been at the forefront of conversations around moving the entertainment industry forward and maximising its potentials; and for the ninth instalment, we’re continuing with this mission by engaging relevant stakeholders in discussions that will set the tone for the future of not just the industry but our continent as a whole.”
Although speakers for this year’s edition are yet to be announced, speakers at previous editions include MO Abudu, Davido, Dare Art-Alade, Iyin Aboyeji, a former Minister of Information, Frank Nweke Jnr., and many others.
The conference, themed “Sustaining The Africa Momentum”, is one of Africa’s longest-running gatherings of entertainment and creative industry professionals.
It will blend an in-person event featuring a select number of guests with online participants and a live global broadcast across cable TV, radio and online. The creative and entertainment industry platform, founded in 2013, will feature a multinational roster of speakers, panelists and performers interacting with a live audience from around the world.
NECLive9 will explore how African creatives and entertainers can use digital media and technology tools to build sustainable economic power for themselves, the industry, and their nations.
In 2020 when a global pandemic gripped the world, causing an unprecedented setback for sectors like cinema, live music, and trade, the PwC’s Global entertainment and media outlook 2021-2025 said the persistent growth of digitisation softened the blow for the broader industry.
The conference will also delve into the role of the creative and entertainment industry in nation-building and how to use entertainment as a vehicle for driving social change on the continent.
The post Why NECLive Will Remain At The Forefront Of Conversations Around Moving Entertainment Industry Forward – Ayeni Adekunle, Convener appeared first on Nigerian Entertainment Today.
Source: TheNet
