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The salty, briny, lemony, garlicky rise of “pick me” foods
It was September 2023, and a certain sweatshirt wouldn’t leave me alone. It was heather gray with a grid of 12 pickle jars on it, and it showed up on my TikTok feed with what I’d consider astonishing frequency, as in, multiple times an hour. Between ads for the pickle sweatshirt on TikTok Shop, I […]

