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A former member of the House of Representatives, Shina Peller, has urged Turkish entrepreneurs and investors to engage with Nigeria’s growing market for a remarkable Return on Investment.
Naija News learnt that the former lawmaker made the plea while delivering his speech as a keynote speaker at the 2023 Mindshift Empowerment and Employment Initiative (MEEI)’s Turkey-Africa Entrepreneurship Conference held in Istanbul, Turkey.
Speaking on the topic, ‘The Power of Entrepreneurship, the opportunities it holds and the remarkable potential that lies in the heart of Africa’, Peller said Africa is a continent of boundless potential and home to some of the world’s most creative minds, both within the continent and in the diaspora.
Peller described Nigeria as the gateway to Africa’s world of creativity, with over 250 diverse ethnic groups and local languages representing the economic and cultural potential across the African continent.
Highlighting some of the benefits Turkish investors stand to gain from trading and doing business with Nigeria, the former lawmaker said Nigerian entrepreneurs are vibrant, innovative, and problem-solvers.
He noted that Nigeria’s youthful population and growing middle class present a substantial consumer base for businesses to thrive, and the country boasts of abundant natural resources, from oil and gas to agriculture, offering immense investment potential.
Peller further explained that Nigeria’s diversity isn’t limited to its rich cultural heritage alone but includes its economic and great entrepreneurial attributes.
He added that the country not only fosters job creation and wealth distribution but also actively contributes to solutions for the continent’s most pressing issues, including healthcare, education, agriculture, and technology.
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