Imagine the thrill of watching the high-stakes UEFA Champions League final in a vibrant atmosphere, surrounded by fellow football enthusiasts and legendary players. That’s exactly what Mastercard brought to life in Nigeria with an exclusive event at the Landmark Event Centre in Lagos. Partners, cardholders, and football icons gathered for an unforgettable viewing experience of the epic clash between Borussia Dortmund and Real Madrid, two of Europe’s football giants.
For 30 years, Mastercard has been a steadfast sponsor of the UEFA Champions League, consistently delivering priceless experiences to football fans around the globe. By renewing the partnership in 2020, Mastercard reaffirmed its commitment to bringing these exciting moments to cardholders. Every year, the company has crafted unique and memorable experiences that go beyond the pitch, creating a legacy of unforgettable moments for the fans.
This year’s UEFA Champions League campaign in Nigeria, which kicked off in April 2024, was all about rewarding cardholders and bringing the excitement of the Champions League closer to them.
Teaming up with the retail chain Prince Ebeano Supermarket, Mastercard offered one lucky cardholder and two of their friends more than just a chance of a priceless viewing experience of the match; the winner was treated to an exhilarating three-day, two-night, all-expense-paid trip, featuring a two-million naira shopping spree, a chauffeured ride in a Rolls-Royce, first-rate culinary experience on a yacht and private beach resort.
The experience concluded with the viewing event on June 1, where they were surprised by football legend, Joseph Yobo and a live music performance from Mavin Records star, Crayon.
Mastercard’s blend of technology, football, culinary flair, and music exemplifies its commitment to curating a captivating and multi-sensory experience, celebrating cardholders and their immense passion for the game.
“At Mastercard, we are passionate about connecting people with the experiences they love most, and football holds a special place in the hearts of millions of Nigerians. Through exclusive events and unique experiences, we aim to bring football enthusiasts closer to the excitement of the UEFA Champions League, reinforcing our commitment to delivering priceless experiences to our customers.
As the tournament concludes, we are proud to have played a part in fostering the enduring appeal of football, enriching lives, and strengthening connections along the way,” said Folasade Femi-Lawal, Country Manager and Area Business Head, West Africa, Mastercard.
Mastercard’s dedication to creating unforgettable experiences for its customers was evident throughout the campaign. The event’s success in Nigeria underscored this commitment, effectively celebrating the passion and loyalty of football fans while creating priceless memories.
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