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Hundreds of people are set to benefit from a new healthy weight service provided by Preston North End Community and Education Trust.
The charitable arm of PNE football club has secured a £100,000 contract in partnership with Preston City Council and Lancashire County Council to deliver the service.
There are two strands of the healthy weight programme which aims to empower adults and families to lead healthier and more active lives.
Emma McNamara, head of health and wellbeing at PNECET, said: “We know that achieving a healthier weight can be a challenge and maintaining a healthier weight can be difficult too.
“The Trust has successfully delivered weight management services for a number of years and this new partnership will ensure we maximise our reach using the power of the Preston North End badge to engage with local communities who may not usually attend traditional services.”
The adult 12-week programme will be hosted at venues across the city including Deepdale Stadium. It is open to men and women over the age of 18.
Those participating will receive guidance from qualified weight management and exercise specialists, supporting behaviour change, overcoming barriers to weight loss, making healthier dietary choices and becoming more active.
The family programme aims to reach children aged five to 10.
Activities will be based on promoting healthier eating, developing cooking skills, and participating in physical activity in a fun, interactive, and safe environment.
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Councillor Martyn Rawlinson, deputy leader of Preston City Council, said: “The need for such a programme is clear and we are excited to partner with Preston North End Community and Education Trust to deliver the service. They have vast experience and are positioned at the heart of Preston’s community to connect with those hard-to-reach people.
“This programme will play a vital role in reducing health inequalities and obesity, helping Preston residents feel healthier and happier. I look forward to seeing the positive impact of this programme and wish all participants success in their journeys.”
People interested in joining the programme can email healthandwellbeing@pne.com.
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