A range of expert notes and insights on evolving marketing measurement approaches.
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General
How bad is inflammation really?
The inflammation chatter is everywhere, and it’s coming for your legumes. I first heard it from a friend recovering from surgery, who blamed her unusual post-op incision site irritation on foods TikTok had (incorrectly) informed her were inflammatory, like lentils. Antibiotics ultimately fixed her pain — turns out the incision was infected. Who knows what […]
