Housebuilder Bellway is offering incentives of up to £15,000 to help buyers across Tyne and Wear take the next step into a new home in the new year.
The offer forms part of a new campaign aimed at people considering a move, inviting them to ask ‘what if’ they could save thousands on the cost of buying a new home.
Incentives will be available on selected properties at participating developments being built under the company’s Bellway and Ashberry Homes brands in Tyne and Wear until Saturday 28 February.
Buyers will be able to choose how to use the additional money, whether that’s adding to their deposit or spending it on other costs such as Stamp Duty.
The participating Bellway developments in Tyne and Wear are:
- Centurion Chase in Wallsend
- Roman Court and Falcon Grove in Lower Callerton, Newcastle upon Tyne
- Summerhill View in Ryton
- Modello in Gateshead
- Autumn Ford in Benton
- Western Grange in Killingworth
Ashberry Homes developments in Tyne and Wear offering incentives are Stargate Meadows in Ryton and Woodland Edge in Killingworth.
“For some it will add to their savings sufficiently to allow them to put together a large enough deposit to afford a home that would otherwise have been out of their reach. For others, the attraction is that a bigger deposit means reduced monthly mortgage payments.
“Buyers who already have a large enough deposit or are paying outright for their home can also benefit from the offer. They could choose to spend the extra sum on Stamp Duty, fees and moving costs or on items for their new home such as furniture, décor or landscaping for the garden.
“Demand for our homes remains strong and there’s lots of interest from potential buyers, but we realise that some may need a little helping hand to turn their dream move into a reality. Putting customers at the heart of everything we do is one of Bellway’s main business priorities, which is why we wanted to offer a practical incentive to smooth the journey for those looking to start 2026 by purchasing a high-quality new home.”
Emma Chesterton, Sales Director for Bellway North East
Michaela and Ian Withycombe received a £20,000 incentive when they bought their new four-bedroom detached house from Bellway in September 2025.
“We used part of that money to pay for the flooring, upgrade the tiling and kitchen worktops and cabinets and to have a number of extras such as more electrical sockets, internet ports, heated towel rails, outside lights and power points in the garage.”
Michaela
For more information on Bellway developments in Tyne and Wear taking part in the incentive scheme, visit https://www.bellway.co.uk/winter-incentives. Details of participating Ashberry Homes developments can be found at https://www.ashberryhomes.co.uk/winter-incentives.
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