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Donald Trump has a problem no matter what happens in New Hampshire on Tuesday night: There’s a whole swath of the Republican electorate and a good chunk of independents who appear firmly committed to not voting for him in November if he becomes the nominee.
It’s an issue that became starkly apparent in polling ahead of the Iowa caucuses, when an NBC News/Des Moines Register/Mediacom poll of voters in that state found that fully 43 percent of Nikki Haley supporters said they would back President Joe Biden over Trump. And it’s a dynamic that has been on vivid display as the campaign shifted this week to New Hampshire.
“I can’t vote for Trump. He’s a crook. He’s too corrupt,” said Scott Simeone, 64, an independent voter from Amherst, who backed Trump in 2016 and 2020. “I voted for him, and I didn’t realize he’s as corrupt as he is.”
Primary elections can create intra-party divisions that, in the moment, seem impossible to heal. In 2008, a bloc of Hillary Clinton supporters started the PUMA (Party Unity My Ass) movement as a threat to never back Barack Obama after that bruising primary. Bernie Sanders’ supporters vowed to never support Clinton eight years later. In 2016, Trump himself faced pushback to his nomination all the way up to the convention floor.
But 2024 is different. Trump is not making his pitch to voters as a first time candidate. He is a known quantity who is being judged by the electorate not for the conduct of his current campaign so much as his time in office. And that, political veterans warn, makes it much harder for him to win back the people he’s alienated, including those once willing to vote Republican.
The data supports the idea that there are problems ahead for the former president. Even before the Iowa survey, a New York Times/Siena College poll found that — including independents who say they lean toward one party over the other — Biden had slightly more support among Democrats and Democratic-leaning independents (91 percent) than Trump did among Republicans and GOP-leaning independents (86 percent).
